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the hair to cover a portion of the jaw line. Graduated cuts that are longer in the front can really work for these face shapes.
style for all textures and face shapes, since it can be modified so easily.
"I wasn't expecting what I saw in a very good way," Mineck said.
Oval: You can really do anything with an oval face, depending on how high the forehead is. For a high forehead, consider bangs. For a low forehead, consider a middle or side part with the hair flowing down to the sides.
The trick, Mosley says, is to make sure hair is trimmed to just above the shoulders. Think of your locks as a mop: If you drape a mop over a balloon, it will hang naturally as long as the balloon is floating in the air. Set the balloon too close to the floor, and the mop will hit the floor and fold on itself. We don't want the latter.
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After her initial surprise over the mash up style term, she quickly articulated the pros of the cut: It's easy to brush and she likes the way it looks.
"I love it! It's easy to take care of every day," she said.
Holly Schmitz, 51, of Bondurant is a busy working professional whose hair took 25 minutes to tame each morning. Mosley recently chopped Schmitz's mid back length hair into a long bob. Her new 'do is coiffed in about 10 minutes after a quick blowout, she's out of the door.
Rick Mosley gives Holly Schmitz a Lob cut, which is a longer length bob at his Clive studio.(Photo: Mary Willie, Mary Willie/Des Moines Register)Buy PhotoStuck in a hair rut? Now is the perfect time to make some necessary cuts for spring. According to local stylists, one of this year's megatrends is the lob (aka a long bob), sported in recent months by celebs like Reese Witherspoon, Jessica Alba and Jennifer Aniston.
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The lob is essentially a longer version of the bob, one of the most popular women's hairstyles of all time, Clive Nike Air Vapormax Royal Blue salon owner Rick Mosley said. It's also a stylish alternative to long hair, which has been trending for some time now.
Her hairstylist, Michelle Maiola of Salon Classique in Urbandale, wanted to add edge to a traditional bob, so she left some length and angled the front.
"It can be customized with bangs," Mollenhauer said. "Adding or removing internal layering or texturizing can make the ends either blunt or wispy."
Even kids are on board. Nine year old Mari Mineck recently cut more than 8 inches of her hair and now sports a long bob. She donated her locks to Pantene's Beautiful Lengths, a campaign that creates wigs for women with cancer.
Customize your lob
"Wait, I have a lob?" Mineck asked.
"After a while, you have to cut those split ends. This cut lets you get back to healthy hair. From there, you can cut it shorter or grow it out longer," he said.
Rick Mosley gives tips on how to customize your lob for your face shape. Most important, he says, find a stylist you trust and stick with him or her. A good stylist will know your hair and can create a signature look for you. "It's hard to beat experience," he said.
Long: Add subtle, face framing layers to avoid continuous lines, which can emphasize a long face.
Though the term "lob" isn't widely used by her clientele, Des Moines area hair stylist Lindsey Mollenhauer is receiving more requests for long bobs. The look is in step with luxe minimalism, which favors simple shapes and is trending in photography and fashion, she said.
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